How we measure whether AI names you
No gut feeling, no single screenshots. A repeatable pipeline across web-searching AI assistants, with the same question set before and after - so the progress is verifiable.
Start free scan →Four phases from measurement to proof
Every engagement runs the same loop. It is deliberately simple - because a result is only worth something if it can be repeated with the identical test.
Probe
We put the real buyer questions of your industry to web-searching AI assistants - ChatGPT, Perplexity, Gemini, Claude and Grok. Not "Do you know company X?", but the open questions a buyer actually types: "Who can help me with … in … ?" That shows who the AI names on its own.
Score
Every answer is rated on four signals - visibility, accuracy, structure, authority. From these we build a transparent overall score that shows exactly which of the four levers is stuck.
Optimize
The score becomes action: finished building blocks (llms.txt, structured data, quotable content) plus a prioritized roadmap with an installation guide. Your website stays in your hands - we deliver the parts, not a black box.
Re-scan
After installation we re-measure with exactly the same question set. The change becomes visible prompt by prompt - honest, because the test is identical. No flattering math, no shifted yardstick.
Four signals, four concrete questions
A single percentage says little. We break AI visibility into four components - each answers a clear question and is tied to a lever we work on.
Visibility
Across all buyer prompts: how often does your brand appear in the answer? We count mentions, position and whether you appear first or as a footnote.
Accuracy
Does the AI description match your positioning, audience and services? We detect when the AI confuses you, describes you out of date, or drifts toward a competitor.
Structure
Schema.org markup, clean headings, entity markup, llms.txt and extractability - the technical foundation AI crawlers can actually parse and quote.
Authority
Third-party sources, industry directories, diversity of mentions and link signals - the evidence an AI looks for before putting a name into its answer.
The bars shown here illustrate the scale - your real values only emerge when we scan your domain.
Four levers - each tied to one signal
Optimization here is not a vague list of measures. Each lever targets one of the four signals directly and becomes verifiable at the re-scan.
Make it machine-readable
llms.txt, Schema.org (Organization, Service, FAQPage), a clear heading hierarchy and entity markup. So the AI crawler finds unambiguous, quotable facts instead of prose to guess from.
Quotable answer blocks
We write the short, precise Q&A blocks AI assistants prefer to pick up verbatim - matched exactly to the questions your buyers ask.
Sharpen positioning
Unambiguous statements about service, audience and region, so the AI classifies you correctly instead of confusing you with similar providers.
Build verifiability
We show which third-party sources, directories and mentions are missing, so the AI finds your claims confirmed - the basis for being named at all.
Why we re-measure after 30 days
AI systems don't adopt changes instantly. They have to re-read your website, re-weight new sources and update their index. That is why the re-scan is a fixed part of the methodology - not the end, but the proof.
Probe
Buyer-grade prompts hit up to five engines. Baseline value per system - your honest starting point.
Roadmap
Prioritized actions per lever, each with a target signal and expected effect.
Delivery
Finished building blocks installed, website made machine-readable, technical base set.
Re-scan
The same probe, the same yardstick. Change evidenced prompt by prompt.
In the monthly subscription this loop repeats continuously - so you stay visible even as the models change.
Up to five web-searching engines - and clear limits
We test the assistants your buyers really use, and we are open about what measurement can and cannot do.
What we do
What we don't promise
Structure, readability and verifiability of your content - the things that are in your hands.
Whether and when an assistant names a company is decided by its provider - as with any reputable SEO or PR service.
Same question set before/after, result documented prompt by prompt.
We shape the public context, not the AI itself. No tricks, no back door.
See your baseline
The free scan shows phase 1 of the pipeline for your domain - your honest starting point, no obligation.
Start free scan →